Blogging has become a popular way for businesses to connect with their audience and establish themselves as thought leaders in their industry. However, in order for your B2B blog to be successful, it needs to be SEO-optimised. This means that your blog needs to be written in a way that appeals to both humans and […]
Category Archives: Education Marketing
B2B Marketing, Education Marketing
4 Essential Components of Your Higher Education Marketing Strategy
24
Oct
Oct
The modern business landscape is continually evolving, adjusting to the forever changing needs of society. The higher education system has not been immune to such advancements, and like many other sectors, has diversified into an incredibly complex and large-scale industry. While 40% of all school leavers now pursue undergraduate degrees, this was not always the […]
13
Aug
Aug
Universities and other higher education providers are continuously looking for new ways to attract students. Students are a great target audience in terms of ROI as they are looking to make a significant investment in their education. In order to successfully attract them to your higher education facility over your competitors, a comprehensive education marketing […]
30
Apr
Apr
“Young people are now paying more than double the cost for higher education than the generation before – and much more than the free education obtained by their parents’ generation” The past five years have seen a notable shift in the education industry, with establishments expected to adjust operations accordingly to meet demand-driven funding models. […]